Every Monday, ideas are waiting.
Your Content Strategist turns your sales calls, recordings and past content into fresh ideas every Monday, each with an angle and where it came from. No blank screen.
The AI Content Engine · Friday, December 4 · Omaha
More content. More time. Zero AI slop.
Your AI content sounds like everyone else's, and it all still runs through you. In this 4-hour, in-person workshop with Natalie Micale Schultz, bring one piece you're proud of and leave with it turned into six, two AI employees installed, and a framework you can run every week.
Secure checkout on Ticket Tailor, in a new tab. Full refund until November 20, plus the Clarity Guarantee →
- Date
- Fri, Dec 4, 2026
- Time
- 1:00–5:00 PM
- Where
- Legacy Collective, Omaha
- Seats
- Only 30
A live workshop with Natalie Micale Schultz
AI Content Engine · Dec 4 · Omaha
More content. More time. Zero AI slop.
Your AI content sounds like everyone else's, and it all still runs through you. In this 4-hour, in-person workshop with Natalie Micale Schultz, bring one piece you're proud of and leave with it turned into six, two AI employees installed, and a framework you can run every week.
Secure checkout on Ticket Tailor, in a new tab. Full refund until November 20, plus the Clarity Guarantee →
- Date
- Fri, Dec 4, 2026
- Time
- 1:00–5:00 PM
- Where
- Legacy Collective, Omaha
- Seats
- Only 30
The problem
Your AI content sounds like everyone else's. And it all still runs through you.
Your audience can spot AI slop in a second, and they scroll right past it. More content won't win. Content only you could make will.
- Monday
One good idea becomes one post. By Wednesday, you're out of ideas.
- Tuesday, 9:40 PM
You've tried AI, but what comes back sounds like everyone else, so you rewrite it yourself.
- Thursday
There's no real system for what to post or how to repurpose it, so your team waits on you.
- Friday
When you're busy, nothing goes out.
AI should give you your time back without taking your voice. That's what this workshop is for.
Who it's for
This is for you if
You run the business. You own it or run it solo, and you want great content, not slop, without every post waiting on your approval.
You are the marketing team. You're the marketer on a small team, and you need a system, not more prompts.
You want the creative edge. Spotting the idea worth posting, writing a hook that stops the scroll and knowing good from average. That's the judgment I built in a TV newsroom, and it's what I'll teach you.
Skip it if
- You want AI to do all the thinking for you.
- You're not willing to try something, get it wrong and try again.
Sound like you? There are 30 seats.
After the workshop
Your content engine is running.
One piece becomes six.
Your Repurposer turns one finished piece into LinkedIn, Facebook, Instagram, TikTok, an email and a 30-second video script, each ready for you to approve.
Your team runs the loop.
Your team creates, repurposes and queues the posts. You approve. The content stops running through you, and every week gets smarter from what worked.
Meet Nat, your workshop lead
I've spent 12 years figuring out what makes people care about a message.
I'm Natalie Micale Schultz. I started as a TV reporter and anchor in 2014, then spent 10 years in the agency world. Now I run my own brand on the exact system I'll teach you. I've spent 100+ hours testing what actually works with AI and content, so you don't have to.
- 2014TV reporter and anchor
- ThenBuilt a marketing agency
- 2025Sold a marketing agency
- NowRuns her own brand on the exact system you'll learn
I'm not here to turn you into an engineer. I'm here to show you how good creative judgment and the right AI setup work together. AI does the heavy lifting. You keep it human.
In person, on purpose
We're doing this in a room. On purpose.
This is four hours in a real room with real people, building alongside each other. Ideas get better when there's energy in the room, and you'll leave with connections, not just notes.
- 4
- Hours
- 30
- Seats
- 1
- Room
We're doing this in a room. On purpose.
This is four hours in a real room with real people, building alongside each other. Ideas get better when there's energy in the room, and you'll leave with connections, not just notes.
A real room.
Real people.
Connections, not just notes.
The plan
Three steps to content that sounds like you, every week.
-
Step 1 · Phase Zero
Get ready before you arrive
About 90 minutes, starting the moment you buy. Watch five short videos, build your Brand Brain with a prompt that interviews you, map your content sources and pick one finished piece. I'll send you personal feedback by December 2.
-
Step 2 · In the room
Learn the framework
Insight → Idea → Engine, built on your Brand Brain. The rule: AI researches it. You write it. AI multiplies it. Your piece leaves the room as six.
-
Step 3 · Every week after
Run your engine
Your two AI employees keep it going every week. Office hours on December 11 and a 30-day check-in make sure it sticks.
The plan
Three steps to content that sounds like you, every week.
-
Phase Zero
Get ready before you arrive
About 90 minutes, starting the moment you buy. Watch five short videos, build your Brand Brain with a prompt that interviews you, map your content sources and pick one finished piece. I'll send you personal feedback by December 2.
-
In the room
Learn the framework
Insight → Idea → Engine, built on your Brand Brain. The rule: AI researches it. You write it. AI multiplies it. Your piece leaves the room as six.
-
Every week after
Run your engine
Your two AI employees keep it going every week. Office hours on December 11 and a 30-day check-in make sure it sticks.
The plan
Three steps to content that sounds like you, every week.
-
Phase Zero · Due Nov 30
Get ready before you arrive
About 90 minutes, starting the moment you buy. Watch five short videos, build your Brand Brain with a prompt that interviews you, map your content sources and pick one finished piece. I'll send you personal feedback by December 2.
-
In the room · Dec 4 · 1–5 PM
Learn the framework
Insight → Idea → Engine, built on your Brand Brain. The rule: AI researches it. You write it. AI multiplies it. Your piece leaves the room as six.
-
Every week after · Ongoing
Run your engine
Your two AI employees keep it going every week. Office hours on December 11 and a 30-day check-in make sure it sticks.
Step 2 · What happens in the room
Four hours. Here's how they go.
Friday, December 4 · 1:00–5:00 PM · Legacy Collective, Omaha
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What you walk away with
You'll leave with your engine most of the way built, and know exactly how to finish.
Nobody builds a finished system in four hours. But you'll be close, and you'll know what to do on Monday.
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AI EMPLOYEE · NO. 1
INSTALLED
The Repurposer
- JOB
- Turns one finished piece into six platform-ready versions and tells you what to change.
- REPORTS TO
- You
AI EMPLOYEE · NO. 2
INSTALLED
The Content Strategist
- JOB
- Turns your sales calls, recordings and past content into ideas every Monday.
- REPORTS TO
- You
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What you walk away with
You'll leave with your engine most of the way built, and know exactly how to finish.
Nobody builds a finished system in four hours. But you'll be close, and you'll know what to do on Monday.
-
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What you walk away with
You'll leave with your engine most of the way built, and know exactly how to finish.
Nobody builds a finished system in four hours. But you'll be close, and you'll know what to do on Monday.
Built in the room
The framework
Insight → Idea → Engine, taught on your own business
Your Brand Brain, connected
Your brand guide and voice and tone doc in Google Drive, connected to Claude
One piece, turned into six
LinkedIn, Facebook, Instagram, TikTok, an email and a 30-second video script
Installed and yours to keep
The Repurposer
Turns one finished piece into six platform-ready versions and tells you what to change.
The Content Strategist
Turns your sales calls, recordings and past content into ideas every Monday.
Keeps it running after
Your Engine Map
One page: what your engine does, who runs each step, and your first step this week
The Platform Playbook
Best practices for each platform, refreshed at least every 90 days after the workshop
Office hours and a 30-day check-in
Virtual office hours on December 11 and a 30-day check-in
The gap is widening
AI won't wait for you to catch up.
With enough time, anyone can figure out anything. But this is moving fast, and the people who get this now will be years ahead. Most businesses use AI to rewrite content. The ones pulling ahead use it to sharpen their own ideas.
What people say about working with Natalie
Teaching founders to build their brand with AI since 2023.
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Everything you get
One seat. All of this.
01
Phase Zero, with personal feedback
Five short videos, the Brand Brain interview prompt and a sample Brand Brain. I review yours and send feedback by December 2.
02
A 1:1 Brand Brain review
Early bird: the first 10 buyers by October 31 get a 30-minute call with me.
03
Two AI employees
The Content Strategist and the Repurposer, installed and yours to keep.
04
The Prompt Pack
Every prompt from the day in one doc.
05
The recording and transcript
The full session, sent within 48 hours.
06
Office hours
Drop-in and virtual, Friday, December 11, in a 2-hour window.
07
A 30-day check-in
So the engine keeps running after the excitement wears off.
08
The Clarity Guarantee
Do the pre-work and come. Leave unclear, tell me before you go, and I'll refund your seat.
Tickets
Choose your seat.
Friday, December 4, 2026 · 1:00–5:00 PM · Legacy Collective, Omaha · Only 30 seats · Registration closes November 27 · A paid Claude plan is required
Early-bird bonus · First 10 buyers
Be one of the first 10 by October 31 and get a 1:1 with me.
A 30-minute call where I review your Brand Brain before the workshop and give you three voice rules to add.
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Single seat
$847
Save my seat ($847)
Covered by the Clarity Guarantee
This first workshop is $847. One seat in the room, plus Phase Zero with personal feedback, the recording, the Prompt Pack, office hours on December 11 and your 30-day check-in.
Team Pack · 3 seats
Bring my team ($2,147)
Covered by the Clarity Guarantee
$2,147Save $394
If the content still runs through you, bring two people who can run it with you. Same system, three seats from the same company, and it stops living only in your head. Every team seat is 15% off, so bringing 4 or 5 is $720 per extra seat.
What happens next: both buttons open secure checkout on Ticket Tailor in a new tab, so this page stays open. You'll get a confirmation email, then Phase Zero access to start right away. Full refund until November 20; after that, transfer your seat or move to a future workshop.
Zero risk
Save my seat ($847)
You either leave clear, or you don't pay.
Not ready yet? Start with the free Brand Brain Starter →
The Clarity Guarantee.
Do the pre-work and come. If you leave without knowing exactly how to run your content engine, tell me before you go and I'll refund your seat.
Registration closes in
Only 30 seats. One afternoon. Content that finally sounds like your
Save my seat ($847)
Bring my team ($2,147)
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Only 30 seats. One afternoon. Content that finally sounds like your brand.
Friday, December 4 · Legacy Collective, Omaha · Secure checkout on Ticket Tailor · Backed by the Clarity Guarantee
Questions, answered.
Don't see yours? Ask Nat →Where are you with AI?
You don't need to be a coder.
If you can use email and Google Drive, and you've tried ChatGPT or Claude a few times, you're ready. I'll get you the rest of the way.
Tap the one that sounds most like you, and I'll tell you if this room is right for you.
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Every ticket includes Phase Zero: five short videos on the basics (projects, skills and connectors, in plain English), so everyone walks in on equal footing.
Not ready yet? Start with the free Brand Brain Starter →Your AI comfort level
You don't need to be a coder.
If you can use email and Google Drive, and you've tried ChatGPT or Claude a few times, you're ready. I'll get you the rest of the way.
1–3Never opened an AI tool
4–8 · This roomYou use ChatGPT or Claude, but you don't have a repeatable system or know how to set up an agent yet
9–10You write code
Every ticket includes Phase Zero: five short videos on the basics (projects, skills and connectors, in plain English), so everyone walks in on equal footing.
Not ready yet? Start with the free Brand Brain Starter →AI experience
You don't need to be a coder.
If you can use email and Google Drive, and you've tried ChatGPT or Claude a few times, you're ready. I'll get you the rest of the way.
You don't need to
Write code
Know what an agent or a connector is
Have anything set up yet
You do need to
Have used ChatGPT or Claude a few times
Be comfortable with email and Google Drive
Finish Phase Zero by November 30
Every ticket includes Phase Zero: five short videos on the basics (projects, skills and connectors, in plain English), so everyone walks in on equal footing.
Not ready yet? Start with the free Brand Brain Starter →Do I need to be technical?
No. If you can copy and paste and use Google Docs, you can do this. Phase Zero's five short videos cover the basics before you arrive, and two moderators will be in the room to help.
Will my content engine be completely finished when I leave?
No, and be wary of anyone who promises that in four hours. You'll leave knowing exactly how your engine works, with your Brand Brain connected, your piece turned into six and both AI employees installed. Office hours on December 11 and a 30-day check-in help you finish.
Will AI write my content for me?
No. The rule is simple: AI researches it. You write it. AI multiplies it. You bring a finished piece you're proud of, and AI helps you sharpen it and turn it into six. If talking is easier than writing, a recording or transcript of you works too.
I already use AI. Is this too basic for me?
Most people use AI to rewrite content. This teaches you to use it as a creative partner: Insight → Idea → Engine, built on your Brand Brain, with two AI employees doing the repetitive work. If your AI drafts still need heavy rewrites, this is for you.
Why in person?
Because people learn better in a room than on a screen. You'll build alongside other business owners and get help in real time. You'll also leave with connections, not just a login to another replay.
Why Claude? My team uses ChatGPT.
We build on Claude because its Projects and connectors make your Brand Brain easy to set up and keep current. A paid Claude plan is required (Pro is about $20 a month). Everything you learn transfers to ChatGPT.
What's the pre-work?
It's called Phase Zero. It takes about 90 minutes, starts the moment you buy and is due November 30. You'll watch five short videos, build your Brand Brain (your brand guide plus your voice and tone, with a prompt that interviews you), fill in a Content Sources doc and choose one finished piece you're proud of (300+ words, or 3+ minutes of video). I'll send personal feedback by December 2. Not ready? You can choose a refund, or work on a sample brand in the room.
What should I bring?
A charged laptop and charger, your Claude login, your Brand Brain and your finished piece.
What exactly do I walk away with?
Your piece turned into six: LinkedIn, Facebook, Instagram, TikTok, an email and a 30-second video script. Two AI employees: the Content Strategist, which turns your sales calls, recordings and past content into ideas every Monday, and the Repurposer. Plus your Brand Brain connected to Claude, your Engine Map, the Platform Playbook, the recording and transcript, the Prompt Pack, office hours and a 30-day check-in.
What if I miss something during the day?
You won't lose it. You'll get the full recording, the transcript and a Prompt Pack within 48 hours. You can also bring questions to the drop-in office hours on December 11.
Can I bring my team?
Yes. Every team seat is 15% off. The Team Pack is 3 seats from the same company for $2,147, and you save $394. Bringing 4 or 5 people? Each extra seat is $720. More than 5? Email me and we'll talk. If the content still runs through you, this is how that stops: your team learns the same system, and you approve instead of create.
Is my business information safe?
You decide what goes into your Brand Brain. Phase Zero covers the privacy settings to check in Claude and what to keep out (client data, contracts, personal information), so you arrive set up safely.
Where is it, and what should I expect on the day?
Legacy Collective, Regency Landing, 10730 Pacific Street, Suite 210, Omaha, NE 68114. Friday, December 4, 1:00–5:00 PM. Light snacks and drinks are provided, so please eat lunch before you arrive. The session is recorded on my screen, and a videographer will film parts of the room. We end with a toast.
What if I can't make it, or want a refund?
Plans change. Here's how it works. Up to November 20: full refund, no questions. After November 20: refunds close, but you can transfer your seat to a colleague or friend, or move to a future workshop. Phase Zero not ready by December 2? Choose a full refund, or work on a sample brand in the room. If you miss the day: you still get the recording, transcript, Prompt Pack and office hours. The Clarity Guarantee: do the pre-work and come. If you leave without knowing exactly how to run your content engine, tell me before you go and I'll refund your seat.
What happens after?
Within 48 hours you'll get the recording, transcript and Prompt Pack. Then drop-in virtual office hours on Friday, December 11 (a 2-hour window, come anytime) and a 30-day check-in. If you want your whole team running this, the accelerator starts the week of January 11.
Free · The Brand Brain Starter
AI writes slop when it doesn't know your business. Teach it in 15 minutes.
Your Brand Brain is everything AI needs to sound like you: what your business does, why people choose you, how you sound and your brand guidelines. The Brand Brain Starter is a prompt that interviews you one question at a time, then turns your answers into your voice and tone doc.
- A voice and tone doc you can attach to Claude or ChatGPT today
- Your value prop, in words you'd actually say
- The first piece of your Brand Brain, ready to build on
Thanks for requesting it.
I have your request and will email you the Brand Brain Starter myself. If you don’t see it, check your spam folder.